Quotes from the magazine

This is the Quotes From The Magazine category.

Quotes from the fourth edition of multimedia magazine Aspen (1967) designed by Quentin Fiore and edited by and devoted to sixties media visionary Marshall McLuhan. Voluminous documentation of “Aspen Magazine – The McLuhan Issue” its contents is available via ubu.com/aspen.

“The poet, the artist, the sleuth—whoever sharpens our perception tends to be antisocial; rarely “well adjusted,” he cannot go along with currents and trends.”

— Marshall McLuhan, see also “Address at Vision 65” , p. 7

“WHAT’LL HAPPEN WHEN INTELLIGENCE IS RECOGNIZED AS A GLOBAL RESOURCE?”

— Buckminster Fuller, quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“AS MCLUHAN SAYS, EVERYTHING HAPPENS AT ONCE.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”

“We shape our tools and thereafter our tools shape us…”

— John Culkin, “A Schoolman’s Guide to Marshall McLuhan” (The Saturday Review)

“Ad people imagine that if you can remember their ads they’ve made a hit. But that’s not so.”

— Marshall McLuhan

“Four P.M. throughout the world. Whether we like it or not…”

— Buckminster Fuller, quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“…Advertising is all good news.”

— Marshall McLuhan

“If I don’t smoke, someone else will…”

— Erik Satie quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“Advertisements are all good; the news is all bad.”

— Marshall McLuhan, see “Address at Vision 65” , p. 8

“McLuhan was able to say ‘The medium is the message’ because he started from no concern with content.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”

“AS LONG AS ONE HUMAN BEING IS HUNGRY, THE ENTIRE HUMAN RACE IS HUNGRY.”

— Buckminster Fuller, quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.

— Marshall McLuhan, see also “The Gutenberg Galaxy: The Making of Typographic Man”, p. 42

“The perennial quest [—search—] for involvement, fill-in, takes many forms.”

— Marshall McLuhan

“Take it easy, but take it.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”