Quotes from the magazine

This is the Quotes From The Magazine category.

Quotes from the fourth edition of multimedia magazine Aspen (1967) designed by Quentin Fiore and edited by and devoted to sixties media visionary Marshall McLuhan. Voluminous documentation of “Aspen Magazine – The McLuhan Issue” its contents is available via ubu.com/aspen.

“Ad people imagine that if you can remember their ads they’ve made a hit. But that’s not so.”

— Marshall McLuhan

“WHAT’LL HAPPEN WHEN INTELLIGENCE IS RECOGNIZED AS A GLOBAL RESOURCE?”

— Buckminster Fuller, quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“The perennial quest [—search—] for involvement, fill-in, takes many forms.”

— Marshall McLuhan

“Four P.M. throughout the world. Whether we like it or not…”

— Buckminster Fuller, quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“SHE WAS INDIGNANT WHEN I SUGGESTED THE USE OF AN APHRODISIAC. WHY? NATURALLY SHE CONSIDERS TV A WASTE OF TIME.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”

“Advertisements are all good; the news is all bad.”

— Marshall McLuhan, see “Address at Vision 65” , p. 8

“…Advertising is all good news.”

— Marshall McLuhan

“If I don’t smoke, someone else will…”

— Erik Satie quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“Studies show a high correlation between sensory and bodily development—now largely neglected—and intelligence.”

— Marshall McLuhan

“Soon, all that will be required of us will be one hour’s work per year.”

— Buckminster Fuller, quoted in “Diary: How to Improve the World (You Will Only Make Matters Worse)” by John Cage

“AS MCLUHAN SAYS, EVERYTHING HAPPENS AT ONCE.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”

“McLuhan was able to say ‘The medium is the message’ because he started from no concern with content.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”

“Take it easy, but take it.”

— John Cage, “Diary: How to Improve the World (You Will Only Make Matters Worse)”

When information is brushed against information… {the results are startling and effective.}”

— Marshall McLuhan